Wash with Ariel and save our blue planet

We have created an in-store poster for Procter & Gamble. The concept: wash and save energy. Ariel gives perfect cleaning results even at lower temperatures. Lower temperatures require less energy. Less energy means less pollution. Solution: a beautiful iceberg from a perfectly clean white shirt.

Client: Procter & Gamble Budapest (regional headquarters), Product / service: Ariel, Project: POS poster